What do you need first if you’re building a boutique hotel?
It’s worth repeating: research. You might have to spend a little money to find out what you need to know, but it will be well worth it.
Where should you locate your hotel to appeal to the audience you want as guests? What niche are you trying to fill so you’re in a competitive position? What amenities will appeal to that audience?
Create a profile of what your ideal guest looks like, and build your hotel around pleasing them and their interests.